Services

I provide full service product management and strategic marketing capabilities to companies of every size and stage of development using my deep knowledge of the market, methodical research, and project management skills to surpass business objectives.

Services include:

  • Strategic planning

  • Product marketing

  • Clinical trial support and design considerations

  • Sales and marketing

  • Go-to-market strategy

  • Business development

    1. Market assessment and research

    2. Project management

 

FULL SERVICE PRODUCT MANAGEMENT AND STRATEGIC MARKETING CAPABILITIES.

Collaborating with companies of every size and stage of development to bring technology to market that raises the standard of patient care, from proof of concept through commercialization.

THOROUGH MARKET ASSESSMENT ACTIVITIES.

Conducting research to gain a comprehensive understanding of customer perspectives and fill compelling needs for treatment.

COMPREHENSIVE STRATEGY AND SUCCESSFUL EXECUTION.

A results-oriented approach to commercialization, focused on effective project management—from early-stage collaboration to understand company vision to creating focused plans and achieving milestones that surpass business objectives.

 

Market Assessment Activities

  • Explore voice of customer and value propositions

  • Evaluate the competitive landscape

  • Identify opportunities
    and strategic partnership options

  • Segment the market to narrow focus

  • Uncover challenges and potential obstacles

Over the years, I have developed and continue to grow a strong network of individuals with various subject matter expertise in the medical device space. Often projects, especially in the early stages, are best approached by a team with diverse knowledge and experience. Whether early in the project-scoping activities, or down the road for a targeted milestone, my network can be tapped to fill gaps and ultimately help to more effectively surpass the project and business objectives. This network includes experts in corporate strategy, intellectual property, M&A, and regulatory and reimbursement. 

Read more about my services in my case studies.